In Japan spring is more than just a season, it is a time of new beginnings. With the school year and fiscal year starting in April, the blooming of the Sakura (cherry blossoms) signals a fresh start for students and professionals alike.
While there are over 600 varieties of cherry blossoms, the most iconic is the Somei Yoshino, which makes up about 80% of Japan’s cherry trees. Its delicate pale-pink petals create the breathtaking "pink clouds" that define the Japanese landscape.
To celebrate this season of renewal, we are excited to introduce a seasonal treat
Sakura Kinako KitKat

This limited-edition flavor blends the floral scent of cherry blossoms with the toasted sweetness of Kinako (roasted soybean powder). It’s a perfect way to experience the authentic taste of a Japanese spring, no matter where you are.